Abigail is Head of Recovery Communications at the Driver and Vehicle Standards Agency (DVSA).
She's responsible for the 'Ready to Pass?' campaign for learner drivers.
Discover how the 'Ready to Pass?' campaign is changing learner drivers' attitudes and behaviours, making them more likely to follow instructors' advice.
We are all busy and have a lot of things competing for our attention. We also often multitask so it can be hard to get our full attention when required. Learner drivers are no different and will be juggling learning …
Find out how the 'Ready to Pass?' campaign has been developed, the types of messages your pupils will receive, and some changes we've made based on your feedback.
Find out how you can help to support the 'Ready to Pass?' campaign, including using templates for social media, emails and text messages.
Find out more about our research findings into encouraging learners to spend more time driving independently before taking their test. This blog post is part of a series updating you on what we're doing to encourage learner drivers to broaden their experience before taking their test.
We’re launching a campaign to encourage learner drivers to increase the amount of practice they have driving on country roads, driving independently and driving in the dark. Find out why we’re doing it, and how we’ll work with the driver training industry.
With 3 months to go until the driving test changes, Abigail Britten, Acting Head of External Communication, gives an update on a handbook being sent to all instructors, and takes a look at some data we've got about how far our communication has travelled so far.
Find graphics to use on your social media and website to encourage your pupils to be ready to pass the driving test.